…this is my theme tonight: how did we get to the point where it seems entirely natural for the Australian Broadcasting Corporation to describe political journalists appearing on its air as “the insiders?” Don’t you think that’s a little strange? I do. Promoting journalists as insiders in front of the outsiders, the viewers, the electorate”¦. this is a clue to what’s broken about political coverage in the U.S. and Australia. Here’s how I would summarize it: Things are out of alignment. Journalists are identifying with the wrong people. Therefore the kind of work they are doing is not as useful as we need it to be.
Part of the problem was identified by Lindsay Tanner in his book, Sideshow: Dumbing Down Democracy. He points out how often the Australian press reframes politics as entertainment, seizing on trivial episodes that amuse or titillate and then blowing them up until they start to seem important. I’m not going to dwell on this because Tanner has it well covered. So did my mentor in graduate school, Neil Postman, in his 1985 classic, Amusing Ourselves to Death.
From a TV programmer’s point of view the advantage of politics-as-entertainment is that the main characters, the politicians themselves, work for free! The media doesn’t have to pay them because taxpayers do. The sets are provided by the government, the plots by the party leaders, back benchers and spin doctors. Politics as problem-solving or consensus-building would be more expensive to cover. Politics as entertainment is simply a low cost alternative.