In a society that has become obsessed with youth, there is a growing trend of young women, many still in their 20s, taking dramatic and expensive measures to stop the signs of aging before they happen with non-surgical treatments.
Preventive Botox injections and costly thermage, a hot radio frequency treatment that tightens and lifts skin that is all the rage among celebrities, are the latest cosmetic procedures used to stop crows feet in their tracks.
Starting early is one of the top tips Dr. Debra Jaliman, a dermatologist on New York City’s tony Fifth Avenue, offers in her new book, “Skin Rules.” She often tells her young patients, if they ask, that the science is clear: Early engagement can stop the clock.