PBS ' Religion and Ethics Newsweekly-Behavioral Ethics

Why are people dishonest? From Main Street to Wall Street, at home and at work, questionable behavior defies people’s best intentions. Now experts in the social sciences are examining why people so often behave contrary to their own ethical aims and what can be done about it, especially in the world of business. “What we find is that when people are thinking about honesty versus dishonesty,” says Dan Ariely, a professor of behavioral economics at the Duke University Fuqua School of Business, “it’s all about being able, at the moment, to rationalize something and make yourself think that this is actually okay.”

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