{"id":25256,"date":"2011-03-24T15:15:18","date_gmt":"2011-03-24T15:15:18","guid":{"rendered":"http:\/\/127.0.0.1\/site\/2017\/2\/1985\/how_much_technology_is_too_much\/"},"modified":"2011-03-24T15:15:18","modified_gmt":"2011-03-24T15:15:18","slug":"how_much_technology_is_too_much","status":"publish","type":"post","link":"https:\/\/kendallharmon.net\/?p=25256","title":{"rendered":"How Much Technology Is Too Much?"},"content":{"rendered":"<p>Beck Ag is a small agricultural marketing firm that helps companies get good word of mouth among farmers. Clients often ask the Omaha-based firm to set the farmers up with video conferences, chat groups and Web-based meetings. But John Finegan, founder and owner, offers a surprising response: Nah.<\/p>\n<p>\u201cI try to talk clients out of it,\u201d\u009d he said. \u201cFarmers are usually out in the field, or riding in a tractor, and when they\u2019re home they don\u2019t want to spend all their time glued to a screen. They like to talk on the phone.\u201d\u009d So Beck Ag focuses on hooking the farmers up via conference calls. And given that the company increased its revenue 30 percent last year, it\u2019s hard to argue that the firm is missing something.<\/p>\n<p><a href=\"http:\/\/boss.blogs.nytimes.com\/2011\/03\/22\/how-much-technology-is-too-much\">Read it all<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Beck Ag is a small agricultural marketing firm that helps companies get good word of mouth among farmers. Clients often ask the Omaha-based firm to set the farmers up with video conferences, chat groups and Web-based meetings. But John Finegan,<span class=\"ellipsis\">&hellip;<\/span><\/p>\n<div class=\"read-more\"><a href=\"https:\/\/kendallharmon.net\/?p=25256\">Read more &#8250;<\/a><\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":794,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39,40,589,149,129,95],"tags":[],"class_list":["post-25256","post","type-post","status-publish","format-standard","hentry","category-culture-watch","category-economics-politics","category-corporationscorporate-life","category-economy","category-psychology","category-science-technology"],"_links":{"self":[{"href":"https:\/\/kendallharmon.net\/index.php?rest_route=\/wp\/v2\/posts\/25256","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kendallharmon.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kendallharmon.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kendallharmon.net\/index.php?rest_route=\/wp\/v2\/users\/794"}],"replies":[{"embeddable":true,"href":"https:\/\/kendallharmon.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=25256"}],"version-history":[{"count":0,"href":"https:\/\/kendallharmon.net\/index.php?rest_route=\/wp\/v2\/posts\/25256\/revisions"}],"wp:attachment":[{"href":"https:\/\/kendallharmon.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=25256"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kendallharmon.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=25256"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kendallharmon.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=25256"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}