…a sort of evangelistic outreach is planned in conjunction with the rollout of the documentary. Robinson said moviegoers should not expect to see Love Free or Die in many theaters. Instead, the plan is to make a DVD available to individuals and congregations through the film\u2019s website, with an emphasis on group showings for \u201cthe movable middle.\u201d\u009d<\/p>\n
\u201cWe are asking that everyone who sees the movie invite a person \u201d\u201d a family member, a coworker, a former classmate \u201d\u201d who are among that large group of people who for the most part love us \u201d\u201d they know us, they think positively about us \u201d\u201d but they still go in the voting booth and vote against us,\u201d\u009d Robinson said. \u201cYou know about that here in California.\u201d\u009d<\/p>\n
Robinson repeatedly referred to an iconic \u201cAunt Betty\u201d\u009d as the film\u2019s target audience. \u201cMake it your project this year to call them up and say, \u201d\u02dcAunt Betty, you remember how we had that little altercation at Thanksgiving? Can I get you out for coffee, and let\u2019s talk about that?\u2019\u201d\u009d Robinson said. \u201cAnd then, it looks as if this will be showing on PBS in the fall, and \u201d\u00a6 we\u2019re working on getting it shown on Thanksgiving weekend. So you\u2019ll be at home with Aunt Betty, and you can have a better conversation this time.\u201d\u009d<\/p>\n