{"id":41263,"date":"2013-11-27T16:16:05","date_gmt":"2013-11-27T16:16:05","guid":{"rendered":"http:\/\/127.0.0.1\/site\/2017\/2\/1985\/how_the_auto_industry_turns_to_crowdfunding_and_social_media_to_draw_the_yo\/"},"modified":"2013-11-27T16:16:05","modified_gmt":"2013-11-27T16:16:05","slug":"how_the_auto_industry_turns_to_crowdfunding_and_social_media_to_draw_the_yo","status":"publish","type":"post","link":"https:\/\/kendallharmon.net\/?p=41263","title":{"rendered":"How the Auto Industry Turns to Crowdfunding and Social Media to Draw the Young"},"content":{"rendered":"<p> While automakers and dealers lament that younger buyers have neither money nor brand loyalty when it comes to buying a car, a host of services are looking to the crowd to help them save for what could be the biggest purchase they will make for several years.<\/p>\n<p>Geared toward first-time buyers, these services, like BoostUp, a Detroit-based company that Ms. Frandsen and Mr. Burris used, are trying to turn car-buying into a social experience.<\/p>\n<p>Toyota and Google, for example, are announcing on Wednesday the Toyota Collaborator, a social car shopping tool where potential Corolla buyers can discuss decisions with friends and family in real time using Google Hangouts.<\/p>\n<p><a href=\"http:\/\/new.kendallharmon.net\/wp-content\/uploads\/www.nytimes.com\/2013\/11\/27\/business\/auto-industry-turns-to-crowdfunding-to-draw-the-young.html\">Read it all<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>While automakers and dealers lament that younger buyers have neither money nor brand loyalty when it comes to buying a car, a host of services are looking to the crowd to help them save for what could be the biggest<span class=\"ellipsis\">&hellip;<\/span><\/p>\n<div class=\"read-more\"><a href=\"https:\/\/kendallharmon.net\/?p=41263\">Read more &#8250;<\/a><\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":794,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39,40,433,94,582,589,149,168,89,95,34,138,137],"tags":[],"class_list":["post-41263","post","type-post","status-publish","format-standard","hentry","category-culture-watch","category-economics-politics","category-social-networking","category-blogging-the-internet","category-consumerconsumer-spending","category-corporationscorporate-life","category-economy","category-ethics-moral-theology","category-media","category-science-technology","category-theology","category-travel","category-young-adults"],"_links":{"self":[{"href":"https:\/\/kendallharmon.net\/index.php?rest_route=\/wp\/v2\/posts\/41263","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kendallharmon.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kendallharmon.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kendallharmon.net\/index.php?rest_route=\/wp\/v2\/users\/794"}],"replies":[{"embeddable":true,"href":"https:\/\/kendallharmon.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=41263"}],"version-history":[{"count":0,"href":"https:\/\/kendallharmon.net\/index.php?rest_route=\/wp\/v2\/posts\/41263\/revisions"}],"wp:attachment":[{"href":"https:\/\/kendallharmon.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=41263"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kendallharmon.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=41263"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kendallharmon.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=41263"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}