The most popular worship song in churches these days is “Build My Life,” from Bethel Music, the megachurch-based worship music hit machine based in Northern California.
Sitting at number one on the top 100 worship song chart from Christian Copyright Licensing International, which licenses worship music, “Build My Life,” first released in 2016, is an outlier in worship music, where hit songs are here today and gone tomorrow.
A new study entitled “Worship at the Speed of Sound,” from Southern Wesleyan University professor Mike Tapper and colleagues, found that the lifespan of a hit worship song has declined dramatically in recent years.
Like that new church worship song? Chances are, it will be gone soon. https://t.co/SBuLIMKxd8 via @RNS
— Bob Smietana (@bobsmietana) May 2, 2022