RNS–After Years in the Shadows, `Mormon' Name is Back

After a decade long moratorium, Mormon is back. The name, that is.

It was on display everywhere last weekend (April 3-4) as thousands gathered here for The Church of Jesus Christ of Latter-day Saints’ 180th Annual General Conference in Salt Lake City.

Where LDS leaders once were pushing members to call themselves Latter-day Saints, rather than Mormons, now the church-owned Deseret News has created the Mormon Times. “Mormon Messages” is on YouTube. The “Mormon Channel” is on the radio. And the faith’s missionary Web site is mormon.org.

So what has changed for the nearly 14 million-member church? The Internet.

Read it all.

Posted in * Culture-Watch, * Religion News & Commentary, Blogging & the Internet, Mormons, Other Faiths, Religion & Culture