Grocery Items: Same Price, Smaller Size

Packages of familiar products ”” cereal, juice, mayonnaise ”” are getting smaller. But supermarkets are charging the same old prices for the new, smaller sizes.

Ben Popken of the consumer advocacy blog Consumerist talks about the trend.

Listen to it all from NPR.

Posted in * Economics, Politics, Economy

3 comments on “Grocery Items: Same Price, Smaller Size

  1. BlueOntario says:

    It’s been happening for decades. Most coffee brands discontinued true pound cans in the late ’80s. Candy bars shrunk some time ago, too.

  2. KevinBabb says:

    Yes, sugar bags went from five pounds to four pounds during the shortage in the mid-70s. I remember some truly awful sugar substitute products that came out during that time.

  3. libraryjim says:

    I think it was ‘Dannon’ yogurt who came out with the slogan:
    “New size, same price!” for their product when they reduced it from 8 to 6 ounces.

    Bryers Ice Cream first went to 1.75 quarts and now announced they are going to 1.5 quarts instead of 1/2 gallon, while they are rountinely priced around $6.00 in the grocery stores ($2.98 at Wal-Mart).

    It’s been ongoing problem.