What the Iphone is Doing to World Youth Day

The 2011 World Youth Day will be much like its precedents — “a party that the Holy Father convokes” — but the role that networking will play in the event is sure to give it a special flair, according to its director of communications.

Santiago de la Cierva, founder and director of the “Rome Reports” TV agency and a professor at the Pontifical University of the Holy Cross, was asked by the host of ’11 Youth Day, Madrid’s archbishop, Cardinal Antonio Rouco Varela, to be the director of communications.

De la Cierva said the first thing that came to his mind in response was, “Is there no one else?” But, kidding aside, the communications professor admitted these kinds of opportunities are like trains that pass by: “Someone tells you, ‘get on board,’ and with a little faith, one can realize that even though it makes your life more complicated, though there are obviously no free evenings, no weekends or vacations ”¦ deep down you realize that it’s worth it.”

De la Cierva says leading communication for World Youth Day will be “a fantastic adventure.”

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