George Gallup Jr, the son of Gallup Organisation founder George Gallup, died on 21 November at his home in Princeton, New Jersey, at the age of 81.
Gallup, who was diagnosed with liver cancer a year ago, joined the family business as an executive in 1954 and is often credited with expanding the company’s surveys into religion, a topic he was particularly interested in, as he initially planned on becoming an Episcopal priest.