Al-Jazeera and America, two name brands often at odds since 9/11, were wed as one on Tuesday (Aug. 20) when the Qatar-based media network began broadcasting its U.S. news channel Al-Jazeera America from New York.
This is not the first time Al-Jazeera has tried to find a home on American TV. Al-Jazeera English debuted with an international focus in 2006 but was never picked up in major media markets outside the Northeast.
From CNN to MSNBC to Fox, the leading cable and satellite news channels all struggled to gain and hold viewers, credibility and profit for years after their launch. But for Al-Jazeera America, deep-seated prejudices among some U.S. audiences are likely to make this uphill slog even steeper.
Read it all.
(RNS) Al-Jazeera America faces steep climb among U.S. viewers
Al-Jazeera and America, two name brands often at odds since 9/11, were wed as one on Tuesday (Aug. 20) when the Qatar-based media network began broadcasting its U.S. news channel Al-Jazeera America from New York.
This is not the first time Al-Jazeera has tried to find a home on American TV. Al-Jazeera English debuted with an international focus in 2006 but was never picked up in major media markets outside the Northeast.
From CNN to MSNBC to Fox, the leading cable and satellite news channels all struggled to gain and hold viewers, credibility and profit for years after their launch. But for Al-Jazeera America, deep-seated prejudices among some U.S. audiences are likely to make this uphill slog even steeper.
Read it all.