Sadness Spurs Spending, Experiment Shows

If you’re feeling blue, you might want to think twice before you head out for a little shopping.

That’s because research shows sad people are willing to pay significantly more money for everyday items such as a water bottle.

Cynthia Cryder, a doctoral student at Carnegie Mellon University in Pittsburgh, recently explored the issue of emotion and spending in a simple experiment. She got some young people to come into the psychology lab, then showed film clips.

Read or listen to it all.

print

Posted in * Culture-Watch, * Economics, Politics, Economy, Psychology