“Google it” is synonymous with seeking information. Now Google Inc. (GOOG) is struggling with a new rule: “Hide it.”
The world’s biggest search-engine company is grappling with how to apply a European Union court decision that said citizens have a so-called right to be forgotten when Internet searches throw up results that are “inadequate, irrelevant, no longer relevant, or excessive.”
The company faces criticism from all sides for its response. It made a U-turn by restoring links to Daily Telegraph and Guardian newspaper stories in the U.K. after it was attacked for playing the role of press censor. Meanwhile, the country’s privacy watchdog said complaints have started to come from citizens who want information blocked.