Jerri Savuto–Easter Memories: Escaping the Commercial Trap

As I am in the US for the first time in many years, I find myself longing for the simplicity of Maua, Kenya, during Easter time. There Easter has none of the commercial trappings we find here. As I enter grocery stores, discount stores, and department stores I am shocked at the amount of space taken by the Easter candy, bunnies and stuffed animals, baskets, decorations, and new spring clothing. These items take more space than any grocery store has for all their goods in Maua.

I recently read that an estimated $2 billion will be spent on Easter candy this year in the US. Two billion dollars to celebrate the death and resurrection of Jesus Christ, who asked us to feed the hungry, clothe the naked, give water to the thirsty, house the homeless, care for the sick and imprisoned, and welcome the stranger.

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Posted in Consumer/consumer spending, Easter, Theology