Since the days of Facebook’s Honesty Box, social-media websites have been the safe havens where teenagers go to gripe and gossip away from all the nosy adults in their lives. But times are changing: kids are spending more time carefully pruning their Facebook profiles in preparation for the college-admissions game, and they’re adopting a wider variety of social-media platforms to serve more specific functions. So maybe it’s not so far-fetched that LinkedIn, the stodgy social network for professionals, is suddenly making a very deliberate play to woo teenagers.
On Monday the social-networking site announced that it is lowering its minimum registration age from 18 to 14 in the U.S. and several other countries, opening the door for high schoolers to add LinkedIn to their already robust social-media diet of Facebook, Twitter, Instagram and Tumblr.
Yeah, a fourteen year old’s resume. That’s what LinkedIn is after.